What will Penn State’s branding be?
The branding of Penn State athletics (if not the whole university) is probably going to go through a major overhaul following the Jerry Sandusky scandal (just named AP’s #1 sports story of the year – pennlive.com). The familiar “chipmunk” logo may be phased out.
Twitter user @CasaNoVApsu knows what he wants in a new brand identity [...]
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