ALEXANDRIA, Va. — Over the years, I have wondered out loud why the Washington Nationals marketing has been so bad. They have done a poor job putting their brand out there, I’m not saying the Nats need have co-branded sponsorships for EVERYTHING or that they need “The Toyota Scoreboard brought to you by Honda” like [...]
The branding of Penn State athletics (if not the whole university) is probably going to go through a major overhaul following the Jerry Sandusky scandal (just named AP’s #1 sports story of the year – pennlive.com). The familiar “chipmunk” logo may be phased out.
Twitter user @CasaNoVApsu knows what he wants in a new brand identity [...]
This week’s Washington Redskins opponent, the Philadelphia Eagles, are the outlier of the NFC East on several fronts:
The Eagles stadium, Lincoln Financial Field, is actually in the city the team represents. This, is a good thing and I hope that the Redskins move back to the District of Columbia someday, but they are currently in [...]
You know what’s weird? Since I started following the NFL in 1983 and the St. Louis Rams have been around longer than the Los Angeles Rams. I still don’t know why the Rams left Southern California for a fairly small Midwestern market with a so-so NFL history. Given that they won a Super Bowl and [...]
Four years ago today, the Washington Capitals reverted to their roots and unveiled new red, white and blue uniforms. It actually seems longer, because as soon as those new sweaters hit the ice, it seemed like they had always been around. The black, turquoise and bronze uniforms were thankfully sent to the dustbin of history. [...]
Since I last blogged about the Washington Nationals, they finished 6-5 on a western swing, splitting with the Arizona Diamondbacks (lots of HBP on both sides), losing 2 of 3 to the San Francisco Giants and taking 3 of 4 from the San Diego Padres. They are about halfway through an odd stretch of schedule [...]
After a long build-up, the new Washington Wizards uniforms debuted yesterday. I had come up with a mock-up of my own that got a bit of attention and asked if the official Wizards uniforms were better than mine. So far, the real deal is beating my design which is probably a good thing.
Now, I’m going [...]
UPDATE 05.11.2011: New Wizards logo and uniform review and other reactions
The Washington Wizards unveiled their new, red, white and blue uniforms earlier this morning. Ted Leonsis, owner of the Wizards (along with the Capitals, Mystics, Verizon Center and the local Ticketmaster franchise) elaborated on the look earlier this morning and why the name didn’t change. [...]
UPDATE: The official new Wizards uniforms are here, along with a question — which design is better, theirs or mine?
This morning at 11 o’clock, the Washington Wizards will unveil their new red, white and blue uniforms and logo. The event will be streamed on WashingtonWizards.com and broadcast on Comcast SportsNet Washington. John Wall and Jordan [...]
UPDATE 05.11.2011: New Wizards logo and uniform review and other reactions
UPDATE: The official new Wizards uniforms are here, along with a question — which design is better, theirs or mine?
Last week it was announced that the Washington Wizards would unveil their new uniforms and logo on May 10 (DC Sports Bog, The Post). Ever since [...]
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